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‘budgit by Barclays’: making money management work for mental health — a UX Case Study
Disclaimer: all official Barclays assets used for this project are purely for educational/project purposes only and do not reflect the intentions of Barclays or any of its affiliates.
This project was created as my submission for D&AD’s New Blood Awards 2020 ‘Barclays UI/UX/IxD Digital Service Design’ brief. I, unfortunately, was not one of this year’s winners of a D&AD New Blood Pencil Award, but I’m grateful to have had the opportunity to submit this project and hope to submit more work in the future.
‘budgit’ is a money management app providing digital banking tools and services that support Barclays customers with everyday banking
Preface: to provide conceptual context, the app UI and branding were derived from Barclays’ existing ‘pingit’ app. This is explained in depth within the process deck and the ideation section in this piece.
Barclays wanted to see how they could help vulnerable customers with mental health issues manage their money better and, in turn, improve their mental well-being, bridging the gap between mind and money through a new digital solution that provides tools and services to support those in need, and their entire customer base, with money management.
The full app prototype built in Figma and project deck (further detailing my decision-making and design-thinking process as well as all the process artefacts) can be found in my portfolio.
Timeline & Tools
Project completed over 8 weeks (March-May 2020) using Figma, Adobe CC Suite, Zoom, pens, paper, post-its, Google, music, meditation & copious amounts of caffeine.